It’s real simple.

We exist in a world that moves so fast we lose (or momentarily forget) our humanity. Or maybe we don’t forget our own humanity, but we forget the humanity of the person on the other side of the screen.

Today, will you remember? Try it.

Then tomorrow and every tomorrow after that, will you remember too?

It could change everything…

Powerful message from Derek Sivers, author of Anything You Want.

When we yell at our car or coffee machine, it’s fine because they’re just mechanical appliances.

So when we yell at a website or company, using our computer or phone appliance, we forget it’s not an appliance, but a person that’s affected.

It’s dehumanizing to have thousands of people passing through our computer screens, so we do things we’d never do if they were sitting next to us.

It’s too overwhelming to remember that at the end of every computer is a real person, a lot like you, whose birthday was last week, who has three best friends but nobody to spoon at night, and is personally affected by what you say.

Even if you remember it right now, will you remember it next time you’re overwhelmed, or perhaps never forget it again?