Marc Jacobs Crosses the Line in Sexualizing Young Girls

“This isn’t edgy. It’s inappropriate, and creepy, and I never want to see a nine-year-old girl in high-heeled leopard print bedroom slippers ever again.” – Chloe Angyal

Controversy will always be with us. Companies pushing the edge won’t go away. Companies running full-speed over the edge on purpose will always exist.

Why bother being an opposing voice?

Why take the time to address the issues if they won’t disappear anyway?

Because it matters…

  • to the one teen girl who sees a company, a movement, a message that says something different…
  • to the young girl who believes for a moment that her voice has power…
  • to the photographer who realizes the power in her camera and relationships…
  • to mothers, daughters, sisters, brothers everywhere… it matters.

We recently were directed to an article about a 10 year old Parisian girl’s images wearing a red dress and stilettos lying on a tiger skin rug stirring up conversation and concern.

“[The photos] clearly create an image of the girl as an adult woman, both in the clothing, the postures and emotional content of the images,” said Miller. “The message is that very young girls can be dressed and viewed as young adult women.”

Marc Jacobs Leads the Pack

This comes on the heels of ad campaigns with Dakota and Elle Fanning in the notorious Marc Jacobs ads. Marc Jacobs continually crosses the line with the over-sexualization of girls and women in his images and ads… depicting them as weak, vulnerable, and sexualized.

Sexualized images can have lasting effects on the young girls who see them. An APA taskforce found that sexualization by the media affects how girls think about femininity and sexuality, promoting… It’s also linked to low self-esteem, eating disorders and depression.

Did you read that? Read it again… please. We have an epidemic of low self esteem, eating disorders and depression in our young girls. We know there is a link between media sexualization and these outcomes. But what are WE doing to stop it, prevent it, fight against it?

What Can YOU Do?

Do something. Every conversation, blog post, article makes a difference.

Our daughter just wrote an article entitled “When Good Men Do Nothing” that reinforces the point that doing something matters for you and for everyone else.

“All that is necessary for the triumph of evil is that good men do nothing.”
– Edmund Burke

SIX SIMPLE STEPS TO DOING SOMETHING…

  1. If you’re on Facebook, Twitter, Google+ or have a blog, write something. Share your heart.
  2. Share this article (or any article on the topic) to get people talking.
  3. Learn more by reading about the impact of sexualized media on girls.
  4. Talk with your daughter, niece, cousin, or any young girl in your life about how they view media. Help them see their worth beyond their body image.
  5. Consider not purchasing from companies that sexualize girls and women (boys too!).
  6. If you’re a photographer, use your images for good, for empowerment, for change.

What else would you add to this list?
What companies do you think are the worst offenders?

Share it in the comments and I’ll add to the list!

Want to do more?

Through Teen Identity, we are launching an empowering program for teen girls and bringing it to cities across the nation. If you’d like to learn more, get involved, or bring it to your city, you can sign up for our mailing list today.